Barbican Road runs through one of Kingston’s most established residential neighbourhoods in Kingston 6, linking the Barbican and Norbrook communities to Hope Road and the Liguanea commercial district. The area is home to a concentration of upper- and middle-income households, private schools, embassies, and professional offices, making it a distinctly different audience profile from Kingston’s downtown and commercial corridors.
This billboard is located at 87 ¾ Barbican Road, Kingston 6, directly at the Hi-Lo Food Store — a neighbourhood supermarket that serves as a daily stop for local residents. The location offers advertisers direct, repeat access to a higher-income, brand-conscious consumer base, making it particularly well suited to premium retail, banking and insurance, real estate, private education, healthcare, and lifestyle brands.
This location only — billed monthly, discounted by term length
| Term | Rate (JMD) |
|---|---|
| 1 Month | $16,250.00 |
| 3 Months | $14,300.00 / month |
| 6 Months | $13,000.00 / month |
| 12 Months | $11,700.00 / month |
This billboard bundled with 11 other locations across the network
| Term | Rate (JMD) |
|---|---|
| 1 Month | $130,000.00 |
| 3 Months | $117,000.00 / month |
| 6 Months | $110,500.00 / month |
| 12 Months | $97,500.00 / month |
Maximum island-wide reach — this billboard bundled with 23 other locations
| Term | Rate (JMD) |
|---|---|
| 1 Month | $234,000.00 |
| 3 Months | $208,000.00 / month |
| 6 Months | $195,000.00 / month |
| 12 Months | $169,000.00 / month |
