Liguanea is one of uptown Kingston’s most established commercial and residential districts, anchored by the Liguanea Post Mall and Sovereign Centre shopping complexes and surrounded by some of St. Andrew’s most affluent residential neighbourhoods, including Norbrook, Beverly Hills, and Barbican. The area draws a steady, high-income shopper and dining crowd throughout the day, along with heavy commuter traffic along Old Hope Road connecting Half Way Tree to Papine and UWI Mona.
This billboard is located at Sugar and Spice Ltd., 131, 8 Old Hope Road, Liguanea — a well-known local bakery and confectionery business with a loyal customer following in this upscale district. The combination of affluent local residents, mall shoppers, and steady commuter traffic makes this a premium, high-frequency location well suited to retail, banking and financial services, real estate, higher-end FMCG, restaurants, and lifestyle brands targeting Kingston’s uptown consumer market.
This location only — billed monthly, discounted by term length
| Term | Rate (JMD) |
|---|---|
| 1 Month | $16,250.00 |
| 3 Months | $14,300.00 / month |
| 6 Months | $13,000.00 / month |
| 12 Months | $11,700.00 / month |
This billboard bundled with 11 other locations across the network
| Term | Rate (JMD) |
|---|---|
| 1 Month | $130,000.00 |
| 3 Months | $117,000.00 / month |
| 6 Months | $110,500.00 / month |
| 12 Months | $97,500.00 / month |
Maximum island-wide reach — this billboard bundled with 23 other locations
| Term | Rate (JMD) |
|---|---|
| 1 Month | $234,000.00 |
| 3 Months | $208,000.00 / month |
| 6 Months | $195,000.00 / month |
| 12 Months | $169,000.00 / month |