Liguanea is one of Kingston 6’s busiest commercial nodes, anchored by Sovereign Centre and Liguanea Plaza and lined with restaurants, banks, pharmacies, and retail stores. Old Hope Road carries heavy daily traffic connecting Half-Way-Tree, New Kingston, and the UWI Mona campus, making Liguanea a natural crossroads for shoppers, office workers, students, and residents throughout the day and into the evening.
This billboard is located at 121 Old Hope Road, Kingston 6, directly at the Hi-Lo Food Store — a busy supermarket in one of the area’s key shopping hubs. The combination of dense commercial activity, dining and entertainment traffic, and proximity to the university makes this a versatile, high-exposure site for retail, dining, banking, telecoms, and lifestyle brands looking to reach a broad cross-section of Kingston’s population.
This location only — billed monthly, discounted by term length
| Term | Rate (JMD) |
|---|---|
| 1 Month | $16,250.00 |
| 3 Months | $14,300.00 / month |
| 6 Months | $13,000.00 / month |
| 12 Months | $11,700.00 / month |
This billboard bundled with 11 other locations across the network
| Term | Rate (JMD) |
|---|---|
| 1 Month | $130,000.00 |
| 3 Months | $117,000.00 / month |
| 6 Months | $110,500.00 / month |
| 12 Months | $97,500.00 / month |
Maximum island-wide reach — this billboard bundled with 23 other locations
| Term | Rate (JMD) |
|---|---|
| 1 Month | $234,000.00 |
| 3 Months | $208,000.00 / month |
| 6 Months | $195,000.00 / month |
| 12 Months | $169,000.00 / month |