Ocho Rios has grown into St. Ann’s leading commercial and tourism centre, surpassing the official parish capital, St. Ann’s Bay, in both economic activity and profile. Known locally as “Ochi,” the town is one of Jamaica’s premier tourist destinations, hosting cruise ship terminals, duty-free shopping, resorts, and attractions that draw both international visitors and steady local commercial activity throughout the town.
The Ocho Rios LED Board is a premium double-sided digital installation, meaning the same or different creative can be shown to traffic and pedestrians approaching from both directions, effectively doubling the advertising opportunity at a single location. With an estimated 60,000 viewers per day, this location offers strong, consistent reach to both the resident St. Ann market and Ocho Rios’s substantial visitor economy — well suited to tourism and hospitality brands, retail, quick-service food, telecoms, banking, and any advertiser looking to reach both local residents and international visitors.
The Ocho Rios LED Board offers flexible short and long-term booking, from a one-week tactical burst up to a full 12-month annual commitment. Longer commitments unlock a lower effective monthly rate.
Full-motion digital LED display, Ocho Rios, St. Ann
| Term | Rate (JMD) |
|---|---|
| 1 Week | $34,500.00 |
| 2 Weeks | $82,800.00 |
| 3 Weeks | $96,600.00 |
| 1 Month | $124,200.00 / month |
| 3 Months | $110,400.00 / month |
| 6 Months | $103,500.00 / month |
| 12 Months | $96,600.00 / month |
Outdoor advertising in Ocho Rios falls under the jurisdiction of the St. Ann Municipal Corporation, the local government authority responsible for planning, regulation, and enforcement of signs and billboards across the parish. The Corporation is chaired by His Worship the Mayor, Michael Belnavis, with Councillor Cardell Wickham serving as Deputy Chairman.
Any billboard, sign, or banner erected in St. Ann requires prior written approval from the Municipal Corporation, with applications reviewed for placement, structural safety, and compliance with local planning guidelines before installation. Given Ocho Rios’s status as one of Jamaica’s premier tourism destinations, digital LED installations here are typically held to a high visual standard, with particular attention paid to placements near key tourist attractions and cruise ship visitor routes — confirming permit status is an important step before finalising a booking or structure installation.
In Ocho Rios, St. Ann, Jamaica. GPS coordinates: 18.409544, -77.102976.
Yes. All billboards in St. Ann require approval from the St. Ann Municipal Corporation. See the application guide linked above for the full process.
The 16′ x 9′ display has a face oriented toward each direction, meaning your creative (or two different creatives) is shown to viewers approaching from both directions.
Yes. Ocho Rios draws significant cruise ship and resort visitor traffic alongside its resident population, giving advertisers exposure to both audiences from a single location.
This display can be booked for as little as one week, making it suitable for short, tactical campaigns as well as long-term bookings.
List rates are shown in JMD and are typically exclusive of GCT and any production or installation costs. Confirm final pricing before booking.
