Tastee Barnett Street Billboard — Montego Bay

A high-visibility outdoor advertising face on Barnett Street — one of downtown Montego Bay’s core commercial corridors, in the heart of Jamaica’s tourism capital.
YOUR BRAND HERE
Barnett St, Montego Bay, Jamaica
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Location Overview

Montego Bay is the capital of St. James and Jamaica’s tourism capital — the island’s second-largest city by area and one of its busiest urban centres, drawing residents, workers, and visitors from across the western region. Barnett Street is one of downtown Montego Bay’s principal commercial corridors, running through a dense mix of retail shops, banks, service businesses, and transport links that see heavy daily foot and vehicle traffic from locals doing business in the city centre.

This billboard is located at the Tastee restaurant on Barnett Street, Montego Bay — a well-known, high-footfall food outlet in the downtown core. The combination of downtown shopper traffic, commuter flow, and steady local business activity makes this a strong, high-frequency location for quick-service food, retail, banking and financial services, telecoms, and tourism-adjacent brands looking to reach both the resident St. James market and Montego Bay’s broader visitor economy.

Site Details

  • Location NameTastee, Barnett Street, Montego Bay
  • AddressBarnett St, Montego Bay, St. James, Jamaica
  • AreaDowntown Montego Bay, St. James
  • Nearby LandmarkTastee (tasteejamaica.com)
  • Contact Number+1 876-971-0816
  • AudienceDowntown shoppers, local commuters, business patrons, tourism-sector workers and visitors

Advertising Rates (JMD)

Pricing is available as a single-location booking or as part of a bundled package across multiple sites. Longer terms unlock a lower effective monthly rate.

Single Location Rate

This location only — billed monthly, discounted by term length

TermRate (JMD)
1 Month$16,250.00
3 Months$14,300.00 / month
6 Months$13,000.00 / month
12 Months$11,700.00 / month

12-Location Package Rate

This billboard bundled with 11 other locations across the network

TermRate (JMD)
1 Month$130,000.00
3 Months$117,000.00 / month
6 Months$110,500.00 / month
12 Months$97,500.00 / month

24-Location Package Rate

Maximum island-wide reach — this billboard bundled with 23 other locations

TermRate (JMD)
1 Month$234,000.00
3 Months$208,000.00 / month
6 Months$195,000.00 / month
12 Months$169,000.00 / month
Rates shown are list rates in Jamaican Dollars (JMD) and are typically exclusive of GCT and production costs. Confirm current pricing and availability directly before booking, as rates are subject to change.

Content Specifications

If this location uses a digital face, submitted creative must meet the following technical requirements to be accepted for rotation:

15 sec

Max spot duration

1280×720

Minimum resolution

1920×1080

Preferred resolution

MP4

Video format

JPG

Static format

16:9

Aspect ratio

Tip: downtown Montego Bay’s audience mix includes both local shoppers and tourism-sector traffic — creative with clear, simple messaging tends to travel better across this mixed audience than copy-heavy layouts.

Why Advertise on Barnett Street, Montego Bay

  • Downtown Commercial CoreBarnett Street sits within Montego Bay's principal shopping and business district, drawing consistent daily foot and vehicle traffic.
  • Jamaica's Tourism CapitalMontego Bay is the island's leading tourism hub, adding visitor traffic on top of a strong resident and commuter audience.
  • Second-Largest City ReachAs Jamaica's second-largest city by area, Montego Bay offers advertisers exposure to a broad western-parish audience beyond the immediate downtown core.
  • Anchor Tenant TrafficThe Tastee outlet draws steady, repeat customer visits throughout the day, adding a reliable base audience to passing traffic.

Frequently Asked Questions

Where exactly is this billboard located?
On Barnett Street, Montego Bay, at the Tastee restaurant, within the parish of St. James.
Yes, it is available as a standalone single-location booking, or as part of a 12- or 24-location package for wider island-wide reach at a lower effective monthly rate.
The St. James Municipal Corporation’s standard Signs & Billboard process — inspection followed by Physical Planning & Development Committee review, held the first Wednesday of each month — typically takes about one month from application to approval.
MP4 for video content (15 seconds maximum) and JPG for static creative, at a minimum resolution of 1280×720 (1920×1080 preferred).
List rates are shown in JMD and are typically exclusive of GCT and any production or installation costs. Confirm final pricing before booking.