📍 Clarendon Parish, Jamaica

Your Trusted Billboard Company
in Clarendon

Xplore Media delivers fully compliant, high-impact outdoor advertising across Jamaica's third-largest parish — from Highway 2000 corridor billboards to community signs in May Pen, Mandeville approach roads, and beyond.

245K+
Residents in Clarendon Parish
22
CMC electoral divisions
1,196 km²
Jamaica's 3rd largest parish

Why Billboard Advertising Works in Clarendon

Clarendon sits at the geographic heart of Jamaica. The parish's highway access, industrial base, and growing commercial centres make it a strategically powerful parish for outdoor advertising investment.

🛣️ Highway 2000: Clarendon's Advertising Opportunity

The opening of Highway 2000 transformed Clarendon into a direct commercial link between Kingston and the western parishes. Thousands of vehicles pass through the parish daily, creating exceptional billboard exposure for brands targeting island-wide audiences on one of Jamaica's busiest arteries.

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Industrial & Agricultural Hub

Home to Jamalco (bauxite), Trout Hall citrus factory, and major agricultural operations — Clarendon's workforce drives steady commercial foot traffic.

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May Pen: A Growing Capital

With over 61,000 residents, May Pen is the commercial nucleus of Clarendon — a hub for banking, retail, and services that draws the entire parish.

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Rural Reach, Unique Value

With 65% of the population in rural areas, Clarendon offers advertisers rare access to audiences that are underserved by digital media.

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High Transit Traffic

Cross-parish routes connecting Frankfield, Lionel Town, Chapelton, and May Pen generate consistent daily vehicle and pedestrian movement.

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Logistics Hub Potential

The proposed South Clarendon Logistics Hub signals major investment growth in the parish — ideal timing to establish billboard brand presence.

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Tourism & Leisure Footprint

Attractions including Milk River Bath, Salt River Spa, and Bullhead Mountain bring visitors to the parish, expanding your audience beyond residents.

Billboard Formats & Official CMC Fee Schedule

As your sign company in Clarendon, Xplore Media offers every major outdoor advertising format. Fees listed below are the official annual rates set by the Clarendon Municipal Corporation (CMC) — the regulatory body you must pay for any permitted sign in the parish.

📋 Official CMC Fees (Published by the Clarendon Municipal Corporation): The fees below are the annual regulatory fees payable to the CMC, separate from your billboard rental. All signs displayed in Clarendon require CMC approval and annual fee payment. Double-sided signs are charged twice the listed rate. An encroachment fee of $10,000 annually applies to signs along main roads.
🖼️ Permanent Business Signs — Annual CMC Fees
Sign Type / Size Annual CMC Fee (JMD)
Below 4 ft²$3,000 per side
4 ft² – 8 ft²$5,000
8 ft² – 18 ft²$12,000
Above 18 ft² – less than 210 ft²$20,000
210 ft² – less than 320 ft²$30,000
320 ft² and above (Super Billboard)$40,000
Unipole$120,000
LED Billboard (Large & Small)$25,000
Video Board (4'×8' & 10'×10')$90,000
Video Board (20'×10')$180,000
Video Board (32'×10')$300,000
Trimedia (21'×10')$80,000
Trimedia (32'×10')$120,000
Bus Shelter$10,000
Use of Council Property / Public Green Space$30,000
Building Wrap / Wall Mural (2'×4' – 21'×10')$12,000
Building Wrap / Wall Mural (21'×10' – 32'×10')$20,000
Building Wrap / Wall Mural (Above 32'×10')$40,000
⚠️ Double-sided signs are charged twice the listed rate. A road encroachment fee of $10,000 applies annually to signs along main roads. For signs along main roads, 3 copies of both the application form and sign plan must be submitted. Fees are subject to updates — verify current rates with the CMC.
📌 Temporary & Event Signs — CMC Fees
Sign Type Fee
Temporary Business Sign$1,000 per week
Event signs 2×2 and below$500 each (2 months)
Event signs above 2×2 up to 5×5$700 each (2 months)
Event signs above 5×5$1,200 each (2 months)
Feather Banner (per pair/day)$1,500
Feather Banner (2 months)$1,200
Banners (monthly)$5,000
💡 Note: The CMC fees above are the annual regulatory charges payable to the Clarendon Municipal Corporation. They are separate from the rental fee you pay your billboard company in Clarendon. Xplore Media manages both the CMC application process and the placement — giving you one point of contact for your entire campaign.

Key Billboard Locations Across Clarendon

Xplore Media's Clarendon inventory covers the parish's busiest commercial corridors, highway approaches, and community centres — ensuring your brand reaches Clarendon residents wherever they live, work, and travel.

May Pen Town Centre Commercial Capital
Highway 2000 Corridor High-Speed Transit Route
Chapelton North Clarendon Hub
Lionel Town South Clarendon
Frankfield Northern Interior
Kellits Mid-Parish Community
Rocky Point Coastal / Southern Approach
Halse Hall Industrial Zone (Jamalco)
Denbigh Showground Annual Agricultural Fair
Milk River Tourism & Spa Destination
Hayes Industrial / Southern Parish
Aenon Town Central Clarendon
🌾 Denbigh Agricultural Showground: The annual Denbigh Agricultural & Industrial Show is one of Jamaica's most-attended events, drawing tens of thousands of visitors to Clarendon each year. Billboard and temporary signage in and around the Denbigh area offers exceptional short-term exposure. Contact Xplore Media about campaign opportunities timed around the show.

The Municipal Council Governing Billboards in Clarendon

All billboard and signage in Clarendon must be permitted and approved by the Clarendon Municipal Corporation (CMC) — the local planning authority for the entire parish, headquartered in May Pen.

🏛️ Clarendon Municipal Corporation (CMC)

3 Sevens Road, May Pen, Clarendon  |  clarendonmc.gov.jm  |  Tel: (876) 986-2216 / 2234 / 2403

The Clarendon Municipal Corporation is the statutory body responsible for managing the affairs of Jamaica's third-largest parish. First constituted as a Parochial Board on 1 October 1885, the CMC now serves over 245,000 residents across 22 electoral divisions. May Pen was granted Mayoral status in 1962 and serves as the commercial capital of the parish. The CMC is accountable to the Ministry of Local Government and Community Development.

The CMC's Planning Department handles all advertisement and signage applications, and its Finance & Accounts Department collects the annual signage fees — a mandatory statutory requirement for any publicly displayed sign in the parish.

Mayor of May Pen
Councillor Joel Williams
Denbigh Division (Chairman)
Deputy Mayor
Councillor Clive Mundle
Deputy Chairman, CMC
Chief Executive Officer
Mr. Rowhan Blake
CEO, Clarendon MC
Council Structure
22 Councillors
Across 22 Electoral Divisions

The CMC's Planning Department processes all advertisement applications, covering signs along community roads and the parish's main arterial routes. For signs intended along main roads, three copies of both the application form and the sign plan are required. The CMC also has a dedicated Revised Advertisement Form available for download from clarendonmc.gov.jm/application-forms.

Billboard Compliance in Clarendon

Advertising signs in Clarendon are regulated by national legislation administered locally by the CMC. Understanding and following these requirements protects your investment and keeps your campaign legally sound.

✅ What You Must Do

  • Obtain CMC approval before erecting any billboard or sign
  • Pay annual signage fees to the CMC Finance Department
  • Submit the correct CMC Advertisement Application Form
  • For main road signs: submit 3 copies of application form and sign plan
  • Comply with the Town & Country Planning (Control of Advertisement) Regulations, 1978
  • Ensure structural specifications match the approved plans
  • Pay the encroachment fee ($10,000/yr) if the sign is along a main road
  • Renew your approval and fee payment annually

✗ What to Avoid

  • Erecting any sign without prior CMC approval
  • Failing to pay annual CMC signage fees
  • Using sign dimensions not covered by the approved application
  • Displaying double-sided signs without paying twice the fee
  • Placing signs on main roads without the encroachment fee
  • Using a billboard company in Clarendon that skips the permit process
  • Allowing permits and annual fees to lapse while signs remain displayed

Need Help Navigating the CMC Permit Process?

Xplore Media handles the entire Clarendon billboard permit process — site selection, CMC application, fee payment, and installation — so your campaign is compliant from day one.

Apply for a Billboard Permit ↗

Your Clarendon Billboard Purchasing Checklist

Before committing to outdoor advertising in Clarendon, work through these eight steps to ensure your investment delivers the best possible return.

  • 1
    Define your campaign objective and target audience Are you targeting May Pen residents, highway commuters, industrial workers, or agricultural communities? Your audience determines the right location and format.
  • 2
    Choose your strategic Clarendon location Highway 2000 placements maximise reach for island-wide brands. May Pen town centre drives local commercial results. Community sites in Chapelton or Lionel Town suit hyper-local campaigns.
  • 3
    Select the right billboard format for your goals Static vinyl billboards offer cost-effective long-term brand presence. Unipoles maximise highway visibility. LED and video boards suit dynamic, rotating creative. Building wraps work for commercial town-centre locations.
  • 4
    Understand the full cost — rental plus CMC fees Your total investment includes Xplore Media's rental fee plus the CMC's annual regulatory fee (ranging from $5,000 for small signs to $120,000 for unipoles). Budget for both from the outset.
  • 5
    Apply for your CMC billboard permit Xplore Media manages this process on your behalf. To understand the full application steps, visit xplore-media.com/billboard-permit-jamaica for a complete guide.
  • 6
    Create high-impact billboard artwork Effective outdoor creative uses fewer than 7 words, high-contrast colours visible in full sun, and one clear call-to-action. Ensure your design file matches the exact dimensions of your chosen format.
  • 7
    Plan your campaign duration Most Clarendon outdoor campaigns run for 4–12 weeks for meaningful brand recall. Consider aligning launch timing with the Denbigh Agricultural Show for maximum local exposure during a peak attendance period.
  • 8
    Track and measure your campaign results Monitor store visits, website traffic, sales uplift, and brand recall surveys during and after the campaign. Outdoor advertising results are typically observable within 4–6 weeks of launch.

Billboard Advertising in Clarendon — FAQs

Everything you need to know before booking outdoor advertising space in Clarendon, Jamaica.

Who is the regulatory authority for billboards in Clarendon?
The Clarendon Municipal Corporation (CMC), based at 3 Sevens Road, May Pen, is the local planning authority for all billboard and signage in the parish. The CMC's Planning Department processes advertisement applications, and its Finance & Accounts Department collects the mandatory annual signage fees. The CMC is currently chaired by Mayor of May Pen, Councillor Joel Williams, with Councillor Clive Mundle serving as Deputy Mayor.
What are the official CMC billboard permit fees in Clarendon?
Annual CMC fees range from $3,000 per side for small signs (below 4 ft²) up to $300,000 annually for large video boards (32'×10'). Standard billboards (above 18 ft² – below 210 ft²) are charged at $20,000 annually. Unipoles are $120,000 annually. Double-sided signs are charged twice the listed rate, and an encroachment fee of $10,000 applies to signs along main roads. See the full fee schedule in the Formats & Fees section above.
Do I need a permit for every type of sign in Clarendon?
Yes. The CMC's services include "Advertisements" as a regulated category, meaning all publicly displayed signs — from small business fascia signs to large roadside billboards — require CMC approval and annual fee payment. Even temporary signs and event banners have corresponding CMC fee structures. Xplore Media handles this permitting process for all billboard and sign installations in the parish.
How long does the CMC billboard permit approval process take?
Processing times vary based on application complexity and whether main roads are involved. For main road signs, three copies of both the application form and sign plan are required, which may extend review time. Working with an experienced billboard company in Clarendon that is familiar with CMC requirements — like Xplore Media — significantly streamlines the process. Full guidance on timelines is available at xplore-media.com/billboard-permit-jamaica.
What makes Highway 2000 such a strong billboard location in Clarendon?
Highway 2000 connects Kingston directly to western Jamaica through the heart of Clarendon, making it one of the highest-traffic arterial routes in the country. Billboard placements along this corridor offer exceptional reach to commuters, freight operators, and leisure travellers — giving brands national exposure from a single Clarendon location.
Is Clarendon a good parish for billboard advertising if I'm targeting rural audiences?
Yes — Clarendon is actually one of the best parishes in Jamaica for rural outdoor advertising. With 65% of the parish population living in rural areas, billboard and sign placements in communities like Frankfield, Kellits, Rocky Point, and Chapelton reach audiences who are far less exposed to digital advertising, often making outdoor the primary brand touchpoint available.
Can Xplore Media handle the full billboard process — from site to permit to installation?
Yes. As a full-service billboard company and sign company in Clarendon, Xplore Media provides end-to-end service: site identification and negotiation, CMC permit application, fee payment coordination, printing, installation, and maintenance. You deal with one team throughout. Start at xplore-media.com/billboard-permit-jamaica to begin the process.
Are annual CMC fees in addition to what I pay my billboard company?
Yes. The CMC's annual signage fees are regulatory charges payable to the Clarendon Municipal Corporation and are separate from the rental or service fee you pay Xplore Media. Think of them like a business licence — they are a legal requirement for keeping your sign displayed, and they renew every year. Xplore Media will make you aware of these obligations and can manage the payment process on your behalf.

Ready to Advertise on Clarendon's Billboards?

Whether you need a billboard company or a sign company in Clarendon, Xplore Media has the locations, the relationships with the CMC, and the expertise to make your campaign a success.

Start Your Billboard Application →